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The best-preserved Roman city gate north of the Alps is located in the middle of Trier.
© Thomas Zühmer

Sample Invitation

This sample invitation is provided to help site managers understand how to leverage the programme and generate interest among tourism stakeholders to attend a sustainable tourism planning workshop.

Dear Tourism Stakeholder,

We are excited to announce that (enter World Heritage site name) was selected by the European Union, UNESCO WHC, and National Geographic to participate in an exciting new sustainable tourism marketing and management programme, called the World Heritage Journeys of the European Union. We are proud to be listed as one of the 34 World Heritage sites featured on the new website www.visiteuworldheritage.com.

To leverage this important marketing opportunity, we invite you and other tourism partners to join us for a one-day sustainable tourism planning workshop that will be held at *(location) on (date) at (time).

This workshop is designed to introduce you to the World Heritage Journeys Programme and help us (develop or update) our long term sustainable tourism plan that will help guide our tourism development efforts to ensure tourism benefits our local economy while sfaeguarding our World Heritage site's Outstanding Universal Value.

Please join us for this important meeting and RSVP to (enter contact name) by (insert date).

Sincerely,


Sample Workshop Materials